NCOALinkTM TotalSource Enhancement
Automatically update your contact records for customers that move with
this multi-source solution.
DSF2 processing is provided by a nonexclusive licensee of the United States Postal Service. Melissa Data is a nonexclusive Interface Distributor and NCOALink Full Service Provider, DPV and LACSLink Licensee of the United States Postal Service. The prices for NCOALink and DPV services are not established, controlled, or approved by the United States Postal Service.
NCOALinkTM TotalSource Enhancement is the most comprehensive mover update solution available. It includes both the National Change of Address (NCOALinkTM) service and non-reported moves collected directly by Equifax.
Because over 20% of movers do not register their change of address with USPS, Equifax has developed a complimentary list of movers from other sources including magazine publishers, catalog houses, insurance firms, and credit companies, improving your overall match rate for movers in your file.
After processing your file against the USPS National Change of Address (NCOA) mover database, your file is then run against the Equifax TotalSource mover file. Your result file will contain your original input file with the new, corrected data appended to it. Fields indicating the move type and the move date are also included. A summary report provides you with statistical data describing your results and a record layout defines field positioning and content.
Benefits
- All the benefits of the USPS NCOA, including postal discounts (USPS NCOA is included).
- Find additional movers not on the USPS NCOA file but reported as moved to other Equifax sources.
Match Rates
3 - 10% Range.
Match Rate Factors
- List age (older lists may contain more movers)
- List type (consumers may update their utility company directly, but not their credit card company)
- List demographics (young or low-income list less likely to update USPS when moving)
Related Services
The CASSTM Address Standardization service is included with NCOALinkTM TotalSource Enhancement.
For enhanced address accuracy it is advisable to also run LACS and DSF2 with your CASSTM service.
File Format Specification
Please see the File Format Specification for information on required input and standard result fields.
This service also appends the following fields:
| Field Name | Length | Description |
|---|---|---|
| NCOALinkTM Flag | 1 | A = NCOALinkTM Hit, Address Updated
B = NCOALinkTM Hit, Address Not Updated : Match Failed or Non-Deliverable Forwarding Address C = NCOALinkTM Hit, Address Not Updated : Foreign Move E = No NCOALinkTM Hit F = TCOA Hit G = TCOA Nixie, Address Not Updated |
| NCOALinkTM Return Code | 2 | A = COA Match - The input record matched to a business, individual or family type master file record. A new address could be furnished. 00 = No Match - The input record COULD NOT BE matched to a master file record. A new address could not be furnished. 01 = Found COA: Foreign Move 02 = Found COA: Moved Left No Address (MLNA) 03 = Found COA: Box Closed No Order (BCNO) 04 = Cannot match COA: Street Address with Secondary 05 = Found COA: New 11 digit DPBC is Ambiguous 06 = Cannot match COA: Conflicting Directions - Middle Name Related 07 = Cannot Match COA: Conflicting Directions - Gender Related 08 = Cannot Match COA: Other Conflicting Instructions 09 = Cannot Match COA: High-rise Default 10 = Cannot Match COA: Rural Default 11 = Cannot Match COA: Individual Match 12 = Cannot Match COA: Middle Name Test Failed 13 = Cannot Match COA: Gender Test Failed 14 = Found COA: New Address Would Not Convert at Run Time 15 = Cannot Match COA: Individual Name Insufficient 16 = Cannot Match COA: Secondary Number Discrepancy 17 = Cannot Match COA: Other Insufficient Name 18 = Cannot Match COA: General Delivery 19 = Found COA: New Address not ZIP+4 Coded 20 = Cannot Match COA: Conflicting Directions after re-chaining 66 = Daily Delete 91 = COA Match: Secondary Number dropped from COA 92 = COA Match: Secondary Number dropped from input address |
| NCOALinkTM New Address Level Of Match | 1 | A = Secondary alphanumeric match failed
B = PO Box record C = Highway contract with Box number record D = Rural Route default record E = Alphanumeric match in numeric range, primary number F = Firm record G = General delivery record H = Highrise or building record I = Alphanumeric match in numeric range, building/highrise secondary number J = Alphanumeric match in numeric range, HC Box number K = Highway Contract default record L = Building default record M = Military ZIP default record N = Non-deliverable record O = Alphanumeric match in numeric range, PO Box number P = Postmaster record Q = Alphanumeric match in numeric range, RR Box number R = Rural Route with Box number record S = Street record T = Small town default U = Unique zip code default V = Alphanumeric match in numeric range, firm record secondary number W = Not used X = No match to ZIP+4 by USPS contractor Y = Ambiguous dual, no match |
| NCOALinkTM Move Type | 1 | I = Individual
F = Family B = Firm (company) |
| NCOALinkTM Move Effective Date | 6 | This field indicates the move effective date. e.g. “200902” |
