Dwelling Value and Age Append
Housing is our largest financial investment. Understanding your client's dwelling value and age will allow targeted marketing initiatives for a variety of housing related products and services. Your direct marketing conversion rates will improve when marketing initiatives are directed by the results of cleanlist.com's Dwelling Value and Age Append. The data is based on the Canadian 2005 Super Census.
Benefit:
- Target neighborhoods based on housing values and age.
- Anticipate client needs based on their housing arrangements and expenditure.
- Locate new neighborhoods
- Locate old neighborhoods
- Target different household income levels based on dwelling value
Process:
Cleanlist's Dwelling Value and Age Append database is compiled at the 6-digit postal code level. The database is built and maintained by Generation 5, one of Canada's top modeling and statistical analysis firms. You can count on the data being accurate. On average, a 6-digit postal code represents 15 households.
Deliverable:
Dwelling Value and Age data elements are appended to each of your records. A summary report indicates final results. A record layout defines field positioning and content. The following data elements are included in the Dwelling Value and Age basic demographic bundle. If you require other elements, please contact support@cleanlist.com. We have many other elements available for specialized applications.
- Average Home Value
- Percentage of Households Built pre 1946
- Percentage of Households Built 1946-1960
- Percentage of Households Built 1961-1970
- Percentage of Households Built 1971-1980
- Percentage of Households Built 1981-1990
- Percentage of Households Built after 1990